The inevitable change
A convention on customer satisfaction, diversity, and the evolving role of HR
Erudition 2011 began with great gusto despite the inclement weather. Master of Human Resource and Organisational Development (MHROD) and Master of International Business (MIB) organised a two-day convention, in which the second day was dedicated to Human Resource.
The proceedings began with the inaugural lamp lighting ceremony and Dr. Rajni Abbi, Mayor of Delhi, was the chief guest of the event. She appreciated the efforts put in by the students and spoke about the relevance of the theme. Vivek Suneja, Pro-Vice Chancellor at the University of Delhi, was the guest of honour for the day one. He emphasised on the importance of compassion and love, stating that these are the qualities that can see us through troubled times. Dr. K. V. Bhanumurthy, Dean, Faculty of Commerce and Business delivered the opening speech after which Sara Wilshaw, Senior Trade Commissioner, Canadian High Commission and keynote speaker for the day addressed the gathering. She spoke about how in these troubled times, the Canadian economy has not only managed to stay afloat but has done so quite respectfully. She also brought to light the opportunities of business that exist between India and Canada and how these opportunities can be exploited effectively.
The Marketing session had a diverse panel with Vikram Bakshi, MD, McDonald’s India, as the Moderator. Prahlad Kakkar, Founder and Director, Genesis Films; V K Mathur, Chairman, Inapex Ltd.; Sumeet Pahwa, DGM (Media), Tata Docomo; and Kishore Chakrabarti, VP, McCann Erickson India were also on the panel. In the session: ‘Does Customer Choice Lead to Customer Satisfaction?’ Prahlad Kakkar stressed on the importance of dreams and how marketers create a customer base by catching on to people’s dreams. Vikram Bakshi spoke about the strategies that have been followed by McDonald’s over the years. The theme for the second day was ‘Infinite Diversity in Infinite combination’ which was chaired by Dr. Shalini Sarin, Director HR, Schneider Electric. Other panelists included Arindam Nath, Consulting Partner at Planman HR, and Anuradha Challu, Director HR -PepsiCo. The session covered diversity management in an organisation. The second session ‘Change is not only likely, it’s inevitable’, was chaired by Rajeev Bhadhuria, Director Group HR, JSPL. The third session ‘Protector Screener to Trusted Advisor’ talked about changing roles of HR from munimji to strategic advisor and how it has evolved over time.
Erudition 2011 began with great gusto despite the inclement weather. Master of Human Resource and Organisational Development (MHROD) and Master of International Business (MIB) organised a two-day convention, in which the second day was dedicated to Human Resource.
The proceedings began with the inaugural lamp lighting ceremony and Dr. Rajni Abbi, Mayor of Delhi, was the chief guest of the event. She appreciated the efforts put in by the students and spoke about the relevance of the theme. Vivek Suneja, Pro-Vice Chancellor at the University of Delhi, was the guest of honour for the day one. He emphasised on the importance of compassion and love, stating that these are the qualities that can see us through troubled times. Dr. K. V. Bhanumurthy, Dean, Faculty of Commerce and Business delivered the opening speech after which Sara Wilshaw, Senior Trade Commissioner, Canadian High Commission and keynote speaker for the day addressed the gathering. She spoke about how in these troubled times, the Canadian economy has not only managed to stay afloat but has done so quite respectfully. She also brought to light the opportunities of business that exist between India and Canada and how these opportunities can be exploited effectively.
The Marketing session had a diverse panel with Vikram Bakshi, MD, McDonald’s India, as the Moderator. Prahlad Kakkar, Founder and Director, Genesis Films; V K Mathur, Chairman, Inapex Ltd.; Sumeet Pahwa, DGM (Media), Tata Docomo; and Kishore Chakrabarti, VP, McCann Erickson India were also on the panel. In the session: ‘Does Customer Choice Lead to Customer Satisfaction?’ Prahlad Kakkar stressed on the importance of dreams and how marketers create a customer base by catching on to people’s dreams. Vikram Bakshi spoke about the strategies that have been followed by McDonald’s over the years. The theme for the second day was ‘Infinite Diversity in Infinite combination’ which was chaired by Dr. Shalini Sarin, Director HR, Schneider Electric. Other panelists included Arindam Nath, Consulting Partner at Planman HR, and Anuradha Challu, Director HR -PepsiCo. The session covered diversity management in an organisation. The second session ‘Change is not only likely, it’s inevitable’, was chaired by Rajeev Bhadhuria, Director Group HR, JSPL. The third session ‘Protector Screener to Trusted Advisor’ talked about changing roles of HR from munimji to strategic advisor and how it has evolved over time.
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Source : IIPM Editorial, 2011.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
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